2022 point-of-sale donations raised $749m, a 24% increase from 2020, with round-up fundraising surging since the pandemic.
In 2022, charities raised $749 million in point-of-sale donations, a 24% increase from 2020, according to Engage for Good. This type of donation, where spare change is rounded up at checkout, has significantly grown in recent years. Michelle McCarthy, executive director of Round It Up America, noted that the round-up fundraising strategy, first introduced about 15 years ago, has seen a significant increase, especially since the pandemic.
March 10, 2024
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