Amazon's US site found to target UK consumers, infringing UK trademarks, by UK Supreme Court.

Amazon lost its appeal against a UK High Court ruling that it had infringed UK trademarks by targeting British consumers on its US website. The Supreme Court confirmed that Amazon's US site was "targeting consumers in the UK". Intellectual property lawyers say this judgment could affect all online retailers, who may need to check that their platforms don't automatically target British consumers.

March 06, 2024
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