Oscar Mayer, owned by Kraft Heinz, partners with NotCo Inc. to launch its first vegan hot dog.
Oscar Mayer, owned by Kraft Heinz, is set to launch its first vegan hot dog, following a partnership with Jeff Bezos-backed startup NotCo Inc. The "NotHotDogs" and "NotSausages" are set to hit store shelves later this year, as part of a joint venture called The Kraft Heinz Not Company. The venture aims to satisfy the growing demand for plant-based meat options from brands consumers trust.
March 06, 2024
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