Sony's Personal Entertainment Business partners Peso Pluma for "For The Music" campaign, marking Pluma's first brand partnership.

Sony Corporation of America's Personal Entertainment Business has announced a partnership between global breakout star Peso Pluma and its audio brand campaign, "For The Music." This marks Pluma's first brand partnership. Since the launch of the "For The Music" campaign, Sony has collaborated with artists to create innovative products and experiences that bring creative visions to fans.

February 21, 2024
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