Elon Musk's Twitter launches new creator-targeted ad features to help advertisers avoid unwanted content and support creators.

Elon Musk's social media platform, X (formerly Twitter), is introducing new creator-targeting features, allowing advertisers to run their ads alongside select content creators. This move is intended to help advertisers avoid exposure to unwanted posts on the platform and follows a long line of initiatives aimed at support creators and attract advertisers back.

February 12, 2024
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