NARB recommends Comcast stop using "10G" term for network due to NAD's finding of misleading and unsubstantiated claims.
Comcast has agreed to discontinue using the term "10G" in reference to its network after losing an appeal against a ruling that found the marketing term to be misleading. The National Advertising Review Board recommended that Comcast should not use the term when naming the service ("Xfinity 10G Network") or when describing the Xfinity network. Comcast will still be able to use the term 10G in other ways.
January 31, 2024
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