Burberry partners with Harrods for a month-long store takeover to celebrate their shared heritage, featuring reimagined store design and digital experiences.

Burberry partners with Harrods for a month-long store takeover to celebrate their shared heritage of exploration and the outdoors, marking the 175th anniversary of the iconic department store. The collaboration features a reimagined store with tent canopies and a camping corner showcasing classic British hiking accessories. The partnership also extends to the digital world, with in-game experiences on Roblox and Snapchat.

February 01, 2024
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