H&M withdrew a school uniform ad accused of sexualizing children, apologised, and committed to reviewing future campaigns.
Fashion giant H&M has withdrawn an advertisement for school uniforms following accusations that it sexualized young children. The ad showed two girls of primary school age in pinafore dresses with the slogan "Make those heads turn in H&M's Back to School fashion." The company apologised for the offence caused and said it would review how it presents campaigns in the future.
January 22, 2024
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